Founding Sales Executive

TrackSights · Remote-first (Danish or German speaking preferred)

At TrackSights, we’re building Europe’s leading AI-native intelligence platform for the automotive industry. We help dealerships make sharp decisions to optimize volume, margins, and stock days through data – turning complex market data into instant, trusted and actionable decision levers.

We’ve validated the product and sales playbook - now we need you to help us turn traction into growth!

• Build and drive the outbound sales function from the ground up
• Own deals end-to-end: prospecting → demo → negotiation → close → handover to CS
• Build and manage your own pipeline (CRM discipline & utilisation is a must)
• Set targets, achieve them, and report results to the organization
• Work closely with founders on sales strategy, i.e., target audience, messaging, ICP definitions, etc
• Continuously innovate and improve on how we sell (tools, playbooks, approach)
• Contribute to expanding into new markets – especially Germany
• You will work closely with our two commercial Founders and CS Director

✅ QUALIFICATIONS – YOU’RE A GOOD MATCH IF; You are a high agency individual and entrepreneurial go-getter - someone who’s motivated by building and growing sales from the ground up, while getting your hands dirty. We’d love to work with someone who shares good values, energy, and greatly contributes to a culture of low ego, high ambitions, and a can-do attitude.

We are focused on building an organization of good, kind, incredibly smart and ambitious people – no exceptions.

• 2–5 years of B2B sales experience, ideally in 0→1 SaaS or tech
• Experience in an early-stage or low-structure environment (startup or new market)
• Proven ability to run full-cycle sales independently (prospecting → close → handover)
• Track record of generating your own pipeline (not relying on inbound or SDRs)
• Proven history of meeting or exceeding sales targets (OTE)

• Prospect and book meetings consistently through outbound
• Run structured discovery and demos that translate product into clear business value
• Can deeply understand customer problems and sell outcomes
• Connect product → value → ROI clearly
• Manage and move deals forward without needing heavy support or structure
• Handle objections around product gaps, pricing, or timing
• Close deals and take full ownership of your numbers
• Work in a fully remote / distributed environment (this opportunity motivates you)

• You’ve created your own messaging, sequences, or playbooks before
• You naturally test, iterate, and improve how you sell
• You document what works and think in systems, not just activities
• You’re comfortable operating without everything being defined

• Strong experience working with a CRM (HubSpot preferred)
• You use CRM as a tool to manage pipeline, track insights, and improve performance
• You are structured in follow-ups, notes, and pipeline management
• You know how to utilize data to your advantage, create reports, and set healthy Targets / KPIs.

• High ownership: you don’t wait for direction
• High energy and consistency: you do the work every day
• Comfortable with ambiguity and early-stage chaos
• Motivated by building something from scratch, not just executing

• English – required: C1–C2 full professional proficiency or native
• Danish – required: C1–C2 full professional proficiency or native (German, yet non DK, natives can be considered)
• German – strong plus
• Any other language skills are appreciated – let us know about them

• Get up to speed on TrackSights: product, Industry, ICPs, SOPs, Sales Playbook (We will help you!)
• Shadow founders on sales calls and start contributing early with outreach and pipeline
• Learn and start using our CRM (Hubspot), tools, and outbound workflows

👉 Goal: build confidence, understand what works and shadow as many customer talks as possible

• Launch your own outbound and start building a qualified pipeline
• Run your own calls and demos end-to-end
• Develop your own structure, messaging, and workflow

👉 Goal: create consistent activity and real pipeline momentum - get as many customer talks under your belt as possible

• Fully own your pipeline from first touch to close
• Consistently run deals and start closing independently
• Start contribute to improving our outbound strategy, growth strategy discussions and playbooks

👉 Goal: generate revenue and help shape how we scale sales

• First sales hire — real ownership and impact
• Work directly with founders who already closed the first deals and proved the sales-playbook
• Work directly with, and learn from highly experienced team and founders
• Join a growth journey and tech-startup from the early days
• Shape how sales is done (not just execute someone else’s playbook)
• Clear path to grow into a Sales Lead / Head of Sales role
• Join before our next funding round and be part of scaling the company

• Competitive base salary + strong commission package (you’re comfortable closing)
• Potential equity options (we want this to feel like your company too)
• Real upside tied to performance and growth
• Company off-sites & other perks

• Remote-first, with flexibility (you can work anywhere you want - or hybrid from Copenhagen office)
• Strong focus on culture and team fit (hiring good people is our first priority)
• High ownership, low bureaucracy (you’ll have the freedom to do your thing)

👋 INTERESTED?

Send us:

• Your CV (Mandatory)
• A short note (or voice message) on why this role and TrackSights make sense for you (mandatory)